Advertising verification | Guernsey Electricity

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advertising verification

Verification

We make several claims in our advertising which we have verified using third-party studies and information from the power station in the following page
Ad clearing service
  • Traditional Electric Heating

    Boilers and dry heating systems using electricity in Guernsey produce over 70% less carbon than oil heating and over 60% less than gas (LPG). This takes into account the entire lifecycle of each heating type, and for electricity this also includes electricity generated using diesel generators at the Vale power station.  

     

     

    Read the study
  • Off-Peak Storage Heating

    An storage heater banks imported, low-carbon electricity overnight during low-rate timebands and significantly reduces localised carbon emissions. This Off-Peak Heating produces over 85% less in carbon emissions than electric boilers, and over 94% less emissions than gas and oil heating. Off-Peak Heating works like a battery and means you can store heat energy during low-cost, low-carbon periods to use later in the day at 'peak' times. 

     

     

    Read the study
  • Air Source Heat Pumps

    Air source heat pumps are one of the cheapest and cleanest ways to heat a home due to their high efficiency. Provided the property is well insulated, they can produce around 90% less carbon emissions than oil or gas heating, and nearly 70% less than an electric boiler. This refers to the entire lifecycle of each heating type, and for electric heating this includes power generated using heavy fuel oil at the Vale power station. 

     

    Read the study
  • Electric vehicles

    In Guernsey, charge an EV between 11pm and 5am and you'll produce over 70% less carbon emissions than driving a petrol vehicle, and over 60% less than diesel. These figures are calculated across the vehicle's entire lifecycle and using our low-carbon, import-only electricity together with production of the lithium-ion battery and final disposal. EV Charging during 'peak' daytime hours will increase your EV's emissions as it includes fossil-fuel generation at the power station, but emissions will still be considerably less than an internal combustion engine (ICE) vehicle. 

    Read the study
  • Appliance Carbon Emissions

    It's all about timing. By running household items such as hot water cylinders and electrical appliances between 11pm and 5am, you could reduce your appliance carbon emissions by around 90%. This is because during quiet periods on the grid, we can rely 100% on our imported low-carbon electricity which means a significant reduction in your carbon footprint simply by changing when you run certain appliances such as hot water cylinders, washing machines, dishwashers and tumble dryers. 

    Read the study
  • Power station peak times

    The best time to use electricity in Guernsey is between 11pm and 5am. During this period, demand is low and heavy fuel oil at the power station is not needed to top up your electricity demand. When islander's demand exceeds the 60MW renewable importation capacity, Guernsey Electricity will need to use fossil-fuel generators at the power station. Then when demand exceeds around 70MW, further fossil-fuel generation is needed to meet demand, which means more heavy fuel oil and more localised carbon emissions. 

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Green Claims Code

We do our best to make sure our marketing communications are in line with the Competition and Marketing Authority's Green Claims Code. If you believe any of our advertised material does not adhere to the key points mentioned, please let us know.  

What does CO₂e mean?

This is short for carbon dioxide equivalent. 
CO₂e is a way to describe the overall contribution to global warming when taking into account the carbon dioxide (CO₂) as well as other greenhouse gas emissions, such as methane and nitrous oxide.  

 

Electric Vehicles 

  • Cost to drive

    How much does my vehicle cost to run? 

    Use our online tool to compare the cost of driving a vehicle in Guernsey. The true cost should be considered in both in monetary terms and carbon impact which are featured on the calculator. 

    These calculations are based on a number of assumptions and should be used as a guideline only. 

     

    Vehicle cost calculator
  • Why charge between 11pm and 5am?

    Why charge an EV between 11pm and 5am?

    Set the electric vehicle's on-board timer to charge between 11pm and 5am as this is the cheapest* and cleanest time to use electricity.

    Even during the colder, darker months, the power station is not needed to top up demand between 11pm and 5am. This means the carbon footprint of EV drivers can be significantly reduced simply by changing when the vehicle is charged. 

    *Cheaper for customers on the Super Economy 12 Tariff 

    Off-Peak Usage
  • Vehicle Study Definitions

    Vehicle Lifetime

    184,000 km was assumed as an average lifetime usage of a car, based on estimates from literature available for the study.

    Electricity Mix

    This consists of diesel-generated electricity at the Vale power station, on-island community solar power and imported renewable energy. 

    Lifetime Intensity

    These carbon calculations consider the emissions generated across the entire energy production chain.

    The Guernsey Electricity's mix for the emissions intensity of GEL's electricity includes an assumption based on the proportion of electricity generated by each energy source (oil and renewable imports). 

    *References: GEL sought independent advice from UK Carbon Emissions Specialists, WSP, in identifying the IPCC figures used in this note. 

What stages were used in the vehicle study?

 

Vehicle carbon emissions lifecycle

Production

Emissions generated during the production of all 3 types of vehicle. This includes producing the lithium-ion battery, together with raw material extraction and processing.

Operation

This includes exhaust pipe emissions from the combustion of petrol/diesel, emissions produced from generating electricity*, vehicle maintenance and well-to-tank (WTT) emissions.

*this includes electricity generated at the Vale power station. Electricity in Guernsey is made up of around 90% imported low-carbon energy – a mix of solar, wind and hydro power – with the remaining demand topped up by electricity from the power station.

Well-to-tank (WTT)

WTT specifically refers to the journey of the fuel used in the vehicle, from extraction (well) to final use in the petrol or diesel vehicle (tank).

Our study used data taken from a scientific publication which reviewed and consolidated the results from many lifecycle emission assessments on different vehicle types. 

Maintenance

The carbons emissions generated from maintenance work to keep the vehicle in good working order. 

End-of-life

This is when the vehicle, its part and components become waste and needs to be dismantled and disposed of. 

This EOL figure is an average of several studies which also take into account battery recycling aspects.  

 

end of life emissions
Battery recycling

As the battery reclaim process develops, and when there is a stable supply of used batteries to reclaim, it is likely that the End-of-Life (EOL) impact of electric vehicles will significantly decrease in the coming years and further reduce the full lifecycle impacts of electric vehicles.

EOL emissions were discerned from the review paper Review and Meta-Analysis of EVs: Embodied Emissions and Environmental Breakeven (Dillman et al 2020). The review highlights inconsistency in data regarding emissions from the end-of-life stage and battery replacement; it asserted that this was because of a lack of available data on recycling technologies and their success as EVs have only relatively recently entered the mass market and many are yet to reach end of life. The EV EOL emissions factor is the mean average of the meta-analysis of a range of EV lifecycle assessments, of which a few of these studies included recycling aspects.

 

Advertising campaigns

  • Work it 9 to 5

    This is an advertising campaign run by our sub-brand Electric Living to encourage electricity customers to consider switching some of their electricity usage to between 9pm and 5am while the power station is still being used during early 2022. 

    Verification Letter

Frequently asked questions

We've answered some of the questions asked about electricity in Guernsey

We need to have a secure supply and local renewables alone cannot provide the electricity we need today, let alone in the future. Using a mix of sources will offer reliability and security for a sustainable supply.
Importing electricity today is the bridge to tomorrow's technology and will enable more local renewables. A second cable also opens up the opportunity to sell electricity to Europe.

This is becoming commercially viable, but at the moment it is not affordable for the island. The potential for exploiting Guernsey’s tidal range was investigated at Cobo Bay,  Havelet Bay, Victoria and Beaucette marinas but the outputs and generation were initially too small to justify further investigation. 

The import cable alone does not meet the islands electricity needs when energy demand is at its greatest. The GJ1 cable can provide 100% of Guernsey’s energy needs in summer and around 75% in winter, so the power station is still required as both a top-up for the winter peak periods and as a back-up when the GJ1 interconnector requires to be switched off for maintenance.

Guernsey Electricity’s long-term strategy is for an energy system that supports renewables and reduces the reliance on fossil fuels to use the power station for emergency generation only.

This second cable would mean that the power station will no longer need to ‘top-up’ supplies and will act purely as a ‘back-up’ for emergencies.